How to take SunRail to Disney

At least 3 or 4 times every month someone asks us if it’s possible to take SunRail to Disney.

Until now the answer has been NO.

However, at the end of July when SunRail starts serving Osceola County, the answer will become – sort of.

Then riders will be able to take SunRail to the Kissimmee Intermodal Station where they can transfer to the Lynx bus to ride Link 56 to the transportation and ticket center at the Magic Kingdom. Don’t forget you get a free transfer from the SunRail train to the Lynx bus.

Granted this trip isn’t as seamless as getting off the Monorail at the Magic Kingdom but it is a noteworthy improvement.

A Lynx manager told us it’s not out of the question that one day Lynx might consider a bus that would run from the Tupperware SunRail station down Osceola Parkway – a straight shot into Mouse World.

Link 56 to the Magic Kingdom

The Kissimmee station connection news is good for Mickey Mouse fans, and for thousands of Disney employees who fight traffic every day on I-4 and other thoroughfares on their way to work. (No, the employees don’t live under Cinderella’s Castle!)

The downside for Disney fans and workers is that SunRail does not run on weekends, bank holidays and late at night. You can help change that by clicking here to sign a petition to extend SunRail service to Orlando International Airport. Once SunRail connects to the airport, the train will have to offer weekend service and trains later into the night.

See you on The Rail!

SunRail needs some Disney pixie dust

SunRail can use some Disney pixie dust to attract thousands of new riders for Central Florida’s struggling commuter train.

Having spent 7 years working for Disney we’ll let you in on the big secret: How The Mouse keeps his amusement parks packed.

Disney focuses an insane amount of time and resources to understand who their customers are and what those customers want.

Disney doesn’t only want to know what customers like. Disney wants to know what those customers don’t like. Then the Mouseketeers figure out how to give the customers exactly what they want.

Anyone who has visited the Magic Kingdom recently knows that customers use Magic Bands to get into the park, pay bills, open their hotel room door and so forth.

Those wrist bands are a result of exhaustive research that told Disney how to eliminate hassles and make Disney vacations more enjoyable.

The result of this research is that 365 days a year thousands of people line up at Disney’s front gate eager to pay hundreds of dollars to get in because they know they will be getting the experience that they want.

SunRail needs to follow Disney example to get more riders on the trains.

Since we love SunRail, we’ll spare them the millions Disney invests in customer research.

Central Floridians want a SunRail they can use when they need it. That means 7-day service, late-night trains and hourly trains at off-peak periods during the day.

Give residents what they want and they’ll line up to ride SunRail.

One thing we know for certain. What SunRail has been doing for the past 2 years is not working. To keep doing the same thing is the definition of insanity.

It’s time for some pixie dust.